Tarte Cosmetics is a makeup brand that specializes in using high-performance natural ingredients and free from harmful chemicals. One of their signature ingredients is Amazonian clay, which is known to provide long-lasting and full coverage.
Founded in 1999 by Maureen Kelly
Initially started as a small line of natural beauty products
Launched Amazonian clay products in 2000, which became a huge success for the brand
Received cruelty-free certification from PETA in 2005
Expanded to international markets in 2011
Known for their high-quality and highly pigmented makeup products
A brand known for their fun and playful approach to makeup
A brand focused on using natural and mineral-based ingredients in their makeup
A full-coverage foundation that is long-wearing and provides a flawless finish
An eyeshadow palette featuring highly-pigmented shades made with Amazonian clay for long-lasting wear
A blush that provides a natural flush to the cheeks, made with long-lasting Amazonian clay
Amazonian clay is a natural ingredient that is harvested from the banks of the Amazon river. It is known to provide long-lasting wear and full coverage in makeup products.
Yes, Tarte Cosmetics is cruelty-free and certified by PETA.
The Amazonian clay foundation provides full coverage with a matte finish. It also helps to control oil and shine throughout the day.
No, Tarte Cosmetics is known for using high-performance natural ingredients and avoiding harmful chemicals such as parabens and sulfates.
The Amazonian clay blush has a subtle, earthy scent due to the natural Amazonian clay used in the formula.